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Thursday, January 26, 2012

Five Secrets Every Author Should Know

"Secrets" is very possibly a misnomer for this piece, but as with every other blogger out there capturing your attention is important; and additionally, this may be new information to those beginning the process.  Perhaps you believe I'll begin by teaching writing techniques, how to set the scene in fiction or how to wow a publisher into taking your manuscript? Sorry, that's not what this post is about. It is about the raw truth. What every author wishes he or she had known at the beginning of the journey and what every new author should glean from and take heart.

The raw truth is that there are steps to the writing process and none of them begin with a sheet of paper, unless you are a list writer and then it is important. Writing is about a story, a lesson, accomplishing a task (for those of us oriented to "do"), and about sharing something inside us that will not remain bottled up! Writing is putting that idea on a piece of paper and hoping the world will consider it as brilliant as we do. Writing is about overcoming your fears and having courage to let someone outside read your work and possibly tear it to shreds, or even worse ... ignore it!

While writing is all of these things and so many more it is also about getting the word out about you, what you write and having anyone care enough to pause long enough to listen! We've become masters at words and little else. We've honed our craft, taken classes, joined groups and listened to radio shows on the topic at length. These too are highly commendable and congratulations if you are pursing improvement of your skills.

Jump Start Your Writing Career!
But writing is about the little know angles that no book, even my Information in a Nutshell: Writing and Publishing can cover well and that is getting your book seen takes an army and that means more than one. I've worked with many authors throughout the year and the first thing I look at is their motivation.

Why? Because if they aren't excited, thrilled and elated with this project they won't last.

Similar to the sappy comedy, The Wedding Planner (sorry guys, chic flick here), and the heroine's prediction that a bride-to-be's selection of a bridesmaid's dress color or song for the wedding signified whether or not the marriage would last, I too make a prediction. My prediction is based upon years of working with lackluster, unenthusiastic authors who think they want to write a book, and then at the least little bit of a road block or obstacle, cry foul.

It is all about the presentation in food and so too in writing! Excitement and enthusiasm goes a long way. Having talent is icing on the cake. You don't believe me? Think about the last lackluster book you took off the shelf and said, "How did this author ever get published?"

I can tell you how. Someone believed in them, their message or their social media outreach. The new crop of the writing elite are bloggers with thousands of followers. Blogging is a full time job if done well and the new blogger is the new best selling author. Bloggers have been given book deals, movie deals and soon possibly cologne deals!

Perhaps your manuscript is truly the next Indiana Jones, The Lion King or Les Miserables... so what if no one knows about it! How are they going to find you? Behind your laptop or in your home?

Perhaps. We're living in a new world, the new frontier and believe me many have gone before you with great success. These are the people who recognize that the "flavor" of the month was the electronic reader for adults for Christmas. And what goes on that eReader? Thousands upon thousands of manuscripts that might have sat undiscovered and unloved.

I will be sharing about writing eVersions soon, however the reason for this piece is there are things for you to do before you write that next best seller.

So what are the five secrets every author should know?

1. Relationships Matter and so do joint ventures
2. Branding is important
3. Your Reach
4. Your Contact List
5. Podcast, Radio, Internet, TV

This topic will be the covered in an upcoming webinar I'll be presenting hosted by Nathan Kievman group owner of Linked Strategies on LinkedIn. I've learned alot from Nate as well I should. I've worked with him over the past two years as a ghost writer and now I'll share my strategies with his group.

You are all invited to attend.

Where? Online: Here
Time? Noon ET
Host: Nathan Kievman ~ Linked Strategies
Speaker: Felice Gerwitz ~ Five Secrets Every Author Should Know Before Writing the First Word
Speaker: Carol Topp, CPA ~ Five Secrets to Short Cut Your Record Keeping for Tax Benefits

Can't make the live presentation? I'll post a recap for you here as well as share more about my ideas for the eVersion reading craze and how you can profit in these hard and challenging times!

Felice Gerwitz is an author and publisher of the series:

Information in a Nutshell:

Author: Felice Gerwitz Writing and  Publishing and
Author: Carol Topp, CPA Business Tips and Taxes for Writers
(To catch Carol's interview go to

You can find these books on Amazon in print and Kindle and in other versions on the publisher's website at Media

1 comment:

  1. These books are available in eVersion on the website, thanks for the emails for those of you who asked.